Leading Asian Recipe Brand launches both Organic & Shelf-Stable Kimchi, Banh Mi and Seaweed Salad!
(Burlingame, CA) March 3, 2025 Ocean’s Halo, one of the fastest growing Asian-inspired brands offering seaweed snacks, broth, noodles and condiments, announced today that it launched a line of ambient, ready-to-serve, fermented and pickled Asian vegetables. The organic Kimchi is shelf-stable, and represents the fastest growing kimchi item in the USA.(1) The organic Banh Mi Veggies is the first product of its kind to reach national distribution in the US & Canada, and the organic Seaweed Salad is scheduled to reach stores this Spring. The company will be exhibiting each product at Expo West this week.
Ocean’s Halo has been providing organic, BFY meal solutions of delicious Asian recipes for over 10 years, and the new line of organic, shelf-stable condiments is a natural extension within the category. “These new products hit popular and trending meal starters in the category which were obvious gaps in dry grocery, often only found in refrigerated or not at all” said co-founder Shin Rhee. “We are big on studying consumer trends and data, and this exciting new line up is no different. Bringing organic kimchi into center store has been a huge initial success,” now available in stores at national retailers such as Whole Foods Market and Walmart in both the US & Canada.
The popularity of Asian recipes across multiple categories has grown substantially in recent years, specifically among younger consumers who demand adventurous, healthy and organic food choices. All of Ocean Halo’s products are USDA-certified organic.
For more information about Ocean’s Halo, please visit here. Follow us here. Founded in 2011, Ocean’s Halo is a fast-growing, Asian-inspired brand, committed to making the world a happier and healthier place. Ocean’s Halo donates to 1% for the Planet, an organization that inspires support for the environment.
(1) Source: NIQ Total FMCG as of Feb 15th 2025.
